Tag: Advertising Practitioners Council of Nigeria (APCON)

APCON Now ARCON, Gets New Law

Abibat Babalola

Apex regulatory body of marketing communications, Advertising Practitioners Council of Nigeria (APCON), has announced the signing into law of the Advertising Regulatory Council of Nigeria (ARCON) Bill into law, and the change of name to ARCON The identity change coincided with the body’s ban on use of foreign models and voice-over artists on Nigerian advertising materials. Speaking at a media briefing, ARCON’s Director General Dr Lekan Fadolapo said the new ARCON Act puts the regulatory body in good stead to carry out its duties, since it takes care of gaps…

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Agege Bread Advert: APCON Disowns Sterling Bank, Mulls Sanction on Lender

ADEOLA YUSUF

“Sterling Bank did not submit the advertisement to the Advertising Standards Panel(ASP) for requisite approval before exposing same.”   Advertising Practitioners Council of Nigeria (APCON) says it would sanction Sterling Bank Plc for its offensive Easter advertisement, which likened resurrection  of Jesus Christ to Agege  bread. Platforms Africa, which, on Sunday, broke the news of rage and condemnation that greeted the advert, reported calls by many Nigerians particularly Christians on social media on the regulatory agencies to sanction the bank. APCON, However, in a circular obtained by Platforms Africa, said…

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